7:30 AM. Ramesh is ready. Shirt ironed, bike tank full, today's route scribbled on a notepad. Four dealer visits, three follow-ups, and hopefully, one closure.

What he doesn’t have? Time to fiddle with a CRM designed for someone in a glass-walled office.

8:10 AM – The First Check-In (Sort Of)

Ramesh reaches his first stop. He opens his CRM app to check in — three taps in, the app crashes. Network issues. Again.

He jots the time manually. He'll update it later — if he remembers.

With NxGn Suite, this would’ve been different:

✅ Auto check-in, geo-tagged
✅ Time spent? Auto-tracked. Distance travelled? Already logged.

10:30 AM – A Lead to Follow-Up… But No Details

Call from a warm lead. Ramesh wants to quickly check their status — last quote, interest level, competitor pricing.

But his current CRM is clunky. The lead is buried under four filters. He makes the call blind.

NxGn Suite would’ve shown it upfront —

✅ Clean lead timeline
✅ Every touchpoint, follow-up, and deal stage — at a glance.

1:00 PM – Lunch… And the Daily Log He Forgot

While waiting for lunch, Ramesh realizes he hasn’t updated his activity log for the morning.

He back-fills entries quickly, guessing times and dealer names. Is it accurate? Not really. But it ticks the box.

NxGn would’ve logged his day automatically

✅ Visits, notes — recorded on the go
✅ Daily Summary? Already waiting in his manager’s inbox

4:45 PM – The Expense Claim Dance

Two petrol receipts, one toll, and a rough idea of kilometres covered. He’ll fill out the TA/DA sheet tonight.

Or tomorrow. Or maybe next week.

With NxGn Suite, there’s no guessing:

✅ TA/DA calculated from visit history
✅ Reimbursement — click, done.

6:30 PM – Reporting Time (But Also Family Time)

End of day. His daughter wants to show him her drawing. But there’s a report to submit, a call to manager, and numbers to justify.

He sighs. Opens Excel. Again.

With NxGn Suite:

✅ Real-time dashboard auto-updates
✅ No late-night reporting, no friction with family

The Real Problem Isn’t Effort. It’s the Wrong Tools.

Ramesh isn’t lazy. He’s juggling work, tools that don’t work, and expectations that don’t align with reality.

Most CRMs expect sales reps to be administrators. NxGn Suite expects them to be human.

CRM for the Hustle, Not the Handoff

NxGn Suite wasn’t built in a vacuum. It was shaped by real stories like Ramesh’s — the field guy, the start-up manager, the owner-operator trying to grow one sale at a time.

We didn’t add features to check boxes. We added them to reduce friction.

And when you reduce friction, your team performs — naturally.

Let Your CRM Work as Hard as Your Team Does.

If your CRM feels like extra work, it’s time for a rethink.

Try NxGn Suite — the CRM that understands what a day in the field actually looks like.